Problem: Home Credit needed to create an email campaign for their new customers of The Home Credit Visa Card to help them along the journey of the card.
Solution: To do this, my teammates and I created themed-emails for the customers to receive at certain timestamps in their journey, including one about how to use the Home Credit app and one about how to set up Auto-Pay.
Outcome: With these emails, customers are able to learn more about the card and its benefits in an easy-to-read and simple way.